⁣When should a business consider using a Call Center? Build & Balance CEO guest Richard Blank Co

richard blank
richard blank

Michael Neuendorff: Uh, when we talk about that, the, uh, the last question is when should a business consider using a call center like yours? What's the thought process that one would go through to make that decision?

Richard Blank: That's a very good question. And if I may, I have to, I guess, say something for my, my own piece. I would prefer Michael, that people choose me for merit over price. I can name 10 call centers that can do it for half my cost in the Philippines in India or anywhere in town. So if that's your first question for me, I'll answer you by saying a thousand dollars an hour.

They go, no, you're not. And I go, of course, I'm not, what's your second question. at least just to see what they have to say. And then a lot of the times on those calls, because people shop around which they. People do know certain telemarketing, they have done it in house, but they've never, uh, outsourced. So maybe they're not familiar with some of our infrastructure, our reporting, our supervision, onboarding training, quality assurance.

They've just done it with a half a dozen guys in their office. And a lot of the times they have unrealistic expectations. Sometimes people have to go through a certain process with me. So they qualify. I reject more campaigns than I accept because I'm very selective. I use the smart theory specific measurable, agreed upon realistic.

And timeframe oriented. But to answer your, your question in a certain way, anybody that would like to scale their company, maybe compare apples to what they're doing to my structure here. We're very price comparable to the United States, including full benefits here. I don't force hands. I don't twist arms.

And from an educated point of view, potential clients make a decision about working with. Most of the time and I will be candid about this it's price and how can I compete when we're the most expensive in central America, but we also have the best infrastructure. If that's important to you. We also have Spanish language capacity.

We're very close to the United States. We're on certain time zones and we have a democratic society here. We don't have an army, so there's a 95% literacy. So one of the questions that I would ask as let's say a salesman is since I have these skills and you're asking me because I'm 50% more, am I capable of doing 1.5 an hour compared to just one an hour?

If I put it on a predictive dialer, if I speak in Spanish, if I use Richard's coaching, if we do rebuttals, if I do voicemails, am I capable of doing 0.5? Because you're saying you pay half. Well, then that's fine. Put me on a level playing field. Maybe my agents are capable with the skills that they possess and the coaching and the environment that they have.

And I've seen it to do 0.5 more, which means that we even out and I'm worth my cost. And then we get seats. But my goodness gracious is I can't do 20 calls an hour. you know, if the average one is 10, you can't, you can't make up time, but those are the sort of questions that I would ask to see if it would be a good fit or not.

But, um, but I do appreciate anybody that calls me where they must have found me on the internet through search engine optimization or read an article, or at least took the time to reach out. And so I almost tell them to put their checkbooks away. No one sends me money on a first phone call. It's my pleasure to share information.

And I hope that I shared plenty with your audience today because there's so much more I could share, but there's only so much time, but I believe that I shared with you my best. Where it would give somebody such great foundation training where Michael, all they do is just dedicated practice. If they just do things when the cameras are off and no one's around and they just practice their kicks, punches and painting their guitar, they're gonna be amazing artists of speech.

But the one thing is when they're too well rehearsed and they're too commercialized, they they're not raw anymore. They lose that sort of sparking character that they first started off this journey with. And that's pretty much my final thoughts on that.

Yeah, no, that that's excellent. Uh, that, that was, that was a, a, a nice little nugget right there at the end, too, Richard.

So thank you very much for sharing with us today. Grateful for the time that you spent with us because you're, you're running a busy and successful business down there in Costa Rica. So I'm grateful.

Thank you, Michael.

Build and Balance Show has accepted Richard's invitation to join the audience for a solid discussion regarding taking a chance by moving abroad and starting a company from scratch in Costa Rica. Michael Neuendorff discusses with Richard advanced telemarketing strategy, conflict management, interpersonal soft skills, customer support, rhetoric, gamification, employee motivation and phonetic micro expression reading.

Build and Balance is dedicated to serving salespeople with 0 - 5 years of experience; and anyone who wants to improve their public speaking skills. Michael Neuendorff been in sales and marketing for more than 20 years and know what it's like to start out in sales. Michael has 25+ years of sales and marketing experience; extensive team building and leadership experience; teaching, training and mentoring experience and a proven ability to think creatively and listen deeply. Michael was a marketing director at Oracle Corporation, and an assistant manager of direct marketing at Softbank Forums. Michael has also been a top inside sales manager and a private English instructor in Tokyo.

Richard’s journey in the call center space is filled with twists and turns. When he was 27 years old, he relocated to Costa Rica to train employees for one of the larger call centers in San Jose. With a mix of motivational public speaking style backed by tactful and appropriate rhetoric, Richard shared his knowledge and trained over 10 000 bilingual telemarketers. Richard Blank has the largest collection of restored American Pinball machines and antique Rockola Jukeboxes in Central America making gamification a strong part of CCC culture.Richard Blank is the Chief Executive Officer for Costa Rica’s Call Center since 2008.

Mr. Richard Blank holds a bachelors degree in Communication and Spanish from the University of Arizona and a certificate of language proficiency from the University of Sevilla, Spain. A Keynote speaker for Philadelphia's Abington High School 68th National Honors Society induction ceremony. Giving back to Abington Senior High School is very important to Mr. Blank. As such, he endows a scholarship each year for students that plan on majoring in a world language at the university level.

Costa Rica’s Call Center (CCC) is a state of the art BPO telemarketing outsource company located in the capital city of San Jose, Costa Rica. Our main focus has been, and will always be to personally train each and every Central America call center agent so that we may offer the highest quality of outbound and inbound telemarketing solutions and bilingual customer service to small and medium sized international companies, entrepreneurs as well as fortune 500 companies.

We encourage you to visit one of our call centers on your next personal vacation or business trip to Central America’s paradise, Costa Rica. While you are here, we would recommend taking an extra day of your trip to visit breathtaking virgin beaches, play golf next to the ocean, try your luck at deep sea fishing, explore tropical jungles, climb volcanos or just relax in natural hot springs. Come and see for yourself why call center outsourcing in Costa Rica is a perfect solution for your growing company and a powerhouse in the BPO industry.

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